In Session 1 of the cohort, we introduce the essentials of personal branding, exploring how to build a brand that authentically reflects your passions and values. We'll cover the basics of personal branding, discuss its importance in the digital age, and set the foundation for defining your personal success and goals.

This is where we begin the roadmap of becoming a Tiger.

This session will be structured in a way that progresses from understanding internal challenges (like imposter syndrome) to external challenges (like dealing with criticism, trolling and haters) and then towards resolution and growth (like overcoming limiting beliefs and embracing a positive money mindset).

We deal with this first so your armed with strategies on how to handle this situations BEFORE t e arise.

In Session 3, we dive into discovering your ideal audience and creating detailed customer avatars to guide your content strategy. Learn to tailor your messaging and offerings to meet the specific needs and desires of your audience, ensuring your brand resonates deeply and effectively.

We aren’t just throwing content out into the ether, we want to attract the right people who align with our values and mission.

In Session 4, we delve into the critical elements of developing a personal brand, focusing on crafting a unique brand identity and story. We'll guide you through creating a compelling narrative and consistent image that communicates your values and resonates with your target audience.

This is where we start to but the eat on your bones and get clear what we need to do. We will cover software, apps and AI you can utilise and you’ll build the framework for a brand identity.

Session 5 centres on the design and aesthetics crucial to personal branding, emphasizing the role of graphic design. We'll explore how to create a visual identity that aligns with your brand values and communicates effectively to your audience, covering everything from logo design to choosing the right colour palette and typography. Learn what apps to use, how to build them into your workflow and how to stay consistent.

Aesthetics matter, and knowing exactly how to set yourself apart and stand out is one of the most important aspects of building a brand. We will cover software, apps and AI you can utilise and to design your brand.

In Session 6, we focus on leveraging social media to enhance your personal brand. You'll learn strategic ways to use different platforms to build an audience, engage effectively, and maintain a consistent brand presence online. You’ll learn how to plan your content and manage it seamlessly, what apps to use and how to remain consistent.

You need a strategy so you don’t burn out and feel like you’re stuck on a hampster wheel. You'll learn how to never run out of ideas, how to consciously consume good content to inspire your own and streamline the creation process.

Session 7 is dedicated to building a robust online presence that converts social media followers into clients and highlights the importance of developing an effective email list. We'll cover selecting the right platforms, the basics of SEO, and creating a website that captures leads, ensuring your digital footprint not only attracts but also retains a dedicated audience.

We are going to work on lead gens, how to convert our audience to subscribers and leverage those databases.

Session 8 focuses on crafting compelling offers, products, and lead magnets that resonate with your target audience. We'll explore how to create engaging online webinars, courses and lead generators to get more leads, providing you with practical tools to enhance your brand's value and convert engagement into actionable results.

This is where we create our ride or die following, that will support you no matter what!

Session 9 dives into the essentials of automation, systems, workflows, and client management to streamline your operations and enhance client interactions. We'll explore practical tools and strategies for automating repetitive tasks, designing effective workflows, and managing client relationships efficiently. This session aims to equip you with the knowledge to implement robust systems that save time, reduce errors, and maintain high standards of client service.

It’s the least sexy of all the topics, but the most necessary.

Session 10 focuses on Sales, Networking, and Pitching, equipping you with essential skills to effectively sell your personal brand, expand your professional network, and deliver compelling pitches. We'll cover practical sales techniques, strategic networking methods, and the art of crafting and presenting persuasive pitches. This session aims to empower you to confidently communicate your value, connect with key influencers, and seize opportunities for growth in your industry. From effective DM’s to finding elusive contact details of influential people, we will show you exactly how to get in touch with the right people.

This is the good stuff, where you’re rewarded for all your hard work! Learn how to monestise your talents, connect with influential people and even get the emails of celebrities.